From threeA Wiki
ThreeA Associates, or 3AA, is a special ThreeA membership club. The annual 3AA Membership was first offered on 15 January 2009 at the cost of 150 USD. This price has not changed.
With the annual membership, a purchaser receives a 3AA Membership Bonus Pack, a 15% discount at the Bambaland store, access to 3AA Exclusive figures, and "3A's admiration!" Membership slots are very limited, and only available once a year. Current ThreeA Associates are given an opportunity to renew their membership and then any open slots are offered to the public.
Renewal and New Recruits for the annual membership are always in January.